Thursday, April 22, 2010

Virtual Book Tours

The internet is an amazing tool. I remember it wasn't that long ago that there was no surfing the web. An email address, a ning network, tweeting, IM.They didn't exist. Now you can travel the world and never leave your house. That brings me to my topic. Virtual Book Tours or Blog Tours. What a wonderful way to touch base with readers all over the world and share your work. This is something you could never do with traditional signings. It's just too costly, not to mention exhausting. VBT's allow you to reach new readers, gain new followers and sell more books. They take some time to set up but well worth the time. And boy are they fun. Oh the places you will go. I recently scheduled blog stops in Israel and Turks and Caicos. I still shake my head when I think about it. Marketing books is so much fun. The opportunities are endless. I look forward to talking with you about VBT's and sharing marketing ideas.

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